Starwood opens fourth Aloft hotel in India

Starwood has opened its fourth Aloft hotel in India. Aloft hotels made its debut in India in 2010 with the opening of Aloft in Chennai and Bengaluru and, in 2011, it launched a third hotel in Coimbatore. The group has plans to open one more Aloft hotel later this year, Aloft Ahmedabad. Located on the Ambala - Chandigarh National Highway at Zirakpur, Aloft Chandigarh Zirakpur features forward-thinking technology, a meeting space called tactic and a state-of-the-art fitness space called re:charge. Guests can grab a drink at the re:mix lounge or w xyz bar, and de-stress at splash, the outdoor pool. With 175 guest rooms featuring nine-foot ceilings and oversized windows to create a bright, airy environment. The centerpiece of the Aloft room is the ultra-comfortable bed. Each room is also a combination of high-tech office and entertainment center, featuring wireless internet access and plug & play, a one-stop connectivity solution for multiple electronic gadgetry such as PDAs, cell phones, mp3 players and laptops - all linked to a large flat panel HDTV ready television for optimal sound and viewing. "After the successful launch of three hotels in India, we are very thrilled to unveil our fourth Aloft hotel in India. India is an extremely important market for Aloft and the perfect match for the energy and vitality of the brand. The brand is all about the tech-savvy early adopter and we are excited to connect with India's Gen Y-minded travelers and provide them with a hotel experience that matches their very forward-thinking sensibilities," said Dilip Puri, Managing Director India and Regional Vice President South Asia, Starwood Asia Pacific Hotels & Resorts Pte Ltd. "We see a huge opportunity for this brand in India and will therefore continue Aloft's ambitious expansion with the opening of Aloft Ahmedabad, SG Road, later this year, a second Aloft hotel in Bangalore, Aloft Bengaluru Cessna Business Park, and an Aloft hotel at the Delhi International Airport Limited (DIAL) in the near future."