Modhesh World, one of the region’s biggest indoor edutainment venues, will open from June 14 at the new location of Dubai World Trade Center. Survey results from last year’s event show that it is one of the most popular summer activities in the region. It regularly attracts tourists from neighbouring countries and provides a high approval rating. This year’s event will run for 73 days until August 25. Laila Mohammed Suhail, CEO of the Dubai Events and Promotions Establishment, organisers of the Dubai Summer Surprises and Modhesh World, stated that Modhesh World has been able to put itself at the forefront as one of the most popular and desirable leisure destinations for families across the region. “Every year, we conduct an interactive, qualitative and statistical study with Modhesh World visitors to explore their opinions and impressions about their visits, evaluate the satisfaction of our stakeholders, whether they are visitors or partners, and to identify success factors and define areas that need improvement or elimination. Our goal is to continuously maintain Modhesh World’s position as one of the most attractive destination in the region,” she said. “The number of visitors at Modhesh World is growing every year. This is a result of the continuous improvements and diversifications to the venue and its attractions. We were careful throughout the previous years to add extra zones that cater to the needs of children of older ages such as teenagers, in addition to offering more entertainment shows in Arabic and English to cater to all nationalities.” This year’s Modhesh World will offer around 40 different entertainment areas for children, teenagers and grown-ups alike. The attractions include a Girls Zone, Race Room Zone, horse riding and heritage display. Tickets will cost Dh10 while children under two can enter free. From Khaleejtimes
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