Shaker Group, the sole distributor of LG air conditioners in Saudi Arabia, conducted recently the annual dealer’s conventions in five Saudi cities. The events were attended by over 1,500 guests, including LG air conditioner dealers, contractors, developers and media people.
Jameel bin Abdullah Al-Molhem, managing director of Shaker Group, said: “We are keeping pace with the world’s transformations and advances in the field of cutting-edge air conditioners and cooling systems. We devoted our efforts with our global partner LG Electronics to develop the most advanced air conditioners with the dual inverter technology that meets the consumer’s needs, and move in line with the government’s ambitious plans on energy preservation as per the Kingdom’s Vision 2030. Shaker Group prides itself in unveiling the new generation of energy-saving ACs, responding to the existing priorities and to satisfy the Saudi consumer’s needs. With this in mind, we have launched our promotional campaign “Jeet Bwaktag — Just in Time” aimed at enlightening the local market of the huge capabilities of dual inverter ACs.
During the event, Maissam Hannawi, vice president of marketing at Shaker Group, elaborated more on LG’s innovative AC products with the dual inverter technology through his interactive presentation that showcased the smart capabilities and countless benefits of LG’s advanced products. “The new AC is capable of reducing electricity bills by up to 53 percent, as per the international TUV Laboratory’s certified tests. It also provides up to 60 percent faster cooling. And it comes with a generous 10-year warranty on the compressor.”
Those advantages respond to today’s requirements of the Saudi consumers in terms of energy saving consumption, especially with the upcoming increase in electricity tariff rates. Many countries in the world have already shifted completely to the inverter technology and banned the import of conventional compressors.
Featuring innovative and advanced technologies, LG enjoys its position as the No.1 global selling air conditioner brand, as reported by the Euro Monitor International.
Source: Arab News
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