KARACHI - Egypt Today
Those who are fashion conscious should look for the responsible, not the affordable, a leading Pakistani fashion expert has said.
“Affordable fashion means that somewhere, at some stage, someone was exploited,” Mohsin Sayeed, creative director of The Pink Tree Company, told Arab News.
He is unapologetic about his brand The Pink Tree being relatively expensive, saying: “Each piece we create carries lots of hard work and creativity. We don’t believe in mass production.”
The Pink Tree Co. was established in 2011 by three friends, including Sayeed, 50, who spent most of his professional life as a journalist before moving to fashion