Kia’s popular range of SUVs, compact cars and family sedans went on show in four major shopping malls in the UAE at a recently concluded roadshow. The UAE Kia on Tour 2014 Fifa roadshow, which took place in Sharjah, Dubai, Ras Al Khaimah and Al Ain, offered customers the chance to win a trip to Brazil to watch the Fifa 2014 Football World Cup, said a statement from Al Majid Motors, the sole distributor of Kia cars in the UAE. Mohammed Khader, president, said: “The successful Kia on Tour 2014 Fifa Road Show attracted customers interested in a diverse range of cars and resulted full occupancy in test drives. “Every year we strive to make the tour bigger and better to reflect the excitement around new Kia models. Customers were particularly interested in our latest model, the all new Kia Soul.” The all-new Kia Soul was revealed at the second stop of the roadshow at Dubai’s festival city shopping mall. Kia is a major sponsor of the Fifa 2014 Football World Cup, which is to take place in Brazil during the summer of 2014. Source: TradeArabia