Etisalat was awarded the renowned TeknoTel Award for 'Best Customer Care 2014’ during a ceremony held in Dubai, recently.
The honour recognises Etisalat’s achievements in improving overall customer experience by instituting advanced training programmes, electronic services and technologies dedicated to customer satisfaction.
On winning the award, Tony Eid, CEO of Trace Media said, "Etisalat came out tops amidst stiff competition to win this award for its excellence in customer care. Through the year, the operator has successfully put in place a number of best practices as part of its customer experience strategy that also determines the high quality of services extended to its customers." Eid added, "Etisalat has a proven track record of excellence and technology leadership in introducing innovative services catered to meet customer needs and tastes." Hassan Hussain, Vice president of Customer Experience, Etisalat said, "Receiving this award is great recognition of Etisalat’s efforts and success in improving customer experience, bringing it at par with international standards." He added, "Placing customer delight at the heart of all efforts, we are adopting a dynamic approach to continuously offer a well-defined and differentiated customer experience. Initiatives that we have undertaken are powered by sophisticated technology and mechanism to ensure the right level of service is provided to the right segment of customers. We have over 2000 trained employees working around the clock and handling millions of calls per month across Etisalat’s call centres, which hold both COPC 5.1 and ISO 9001-2008 certifications." As an essential and valuable channel of interaction with customers, Etisalat recently launched an interactive self-care mobile app – Etisalat UAE, to offer customers a range of smart services on their fingertips, mobile account tracking, bill payments, instant subscription to packages and bundles, parking payment and much more. The app is available on all platforms for free download - iOS, BlackBerry, Android and Window.