Ritz-Carlton Hotels is leading the way in consumer engagement in the digital sphere at the annual Arabian Travel Market with a fully-integrated social media campaign that will offer visitors a unique interactive experience. The move is in line with The Ritz-Carlton commitment to deepen connections with existing and prospective guests in an environment in which they spend increasing amounts of time. As part of the luxury hotel company’s social media outreach during the Middle East’s largest travel trade show, The Ritz-Carlton has members of their social media engagement team present on their stand at ATM.