Cairo - MENA
Head of the Supreme Media Regulatory Council Makram Mohamed Ahmed unveiled on Wednesday a plan to establish a national company to carry out public surveys on the most viewed TV series and talk shows.
Speaking to MENA, Ahmed said this move was necessary in order to maintain the media industry in Egypt.
He noted that his council will seek the opinion of media experts and international companies in order to set a list of criteria to be adhered by polling centers operating in Egypt.
Source: MENA